In part, it is because the figure of Skeletor provides an ironic, tongue-in-cheek vehicle for straightforwardly earnest and possibly corny statements. I can feel safe that my social-media-hologram will not be negatively affected by sharing it, because the text is adjoining Skeletor, rather than a picture of a skinny white woman doing yoga on a beach. Of course, I also appreciate being gently uplifting, knowing that for all our snark, of the dozens of people who might see my post, one of them might really need it. It's a challenge to be positive and helpful without resorting to smarm. (This is one of the reasons that for all my wariness of TED-talk-types, I refrain from throwing Jane McGonigal under the bus.)
That's all well and good, but why Skeletor? Why not He-Man (or She-Ra) affirmations? I think this has something to do with the figure of the villain in an episodic cartoon format, and how that relates to positive thinking.
